Reminder: Please book your room at the PMDMC24 hotel by July 23 to receive the preferred block rate.

Brevity & Wit Workshop: Leading Change Inclusively

Join us for this full-day session aimed at public media executives and front-line managers.
Brevity & Wit Workshop: Leading Change Inclusively

Brevity & Wit Workshop: Leading Change Inclusively

Join us for this full-day session aimed at public media executives and front-line managers.
Brevity & Wit Workshop: Leading Change Inclusively

Friday, July 14  |  9:00 a.m. – 3:00 p.m.

Attendees are requested to schedule flights after 6pm ET on Friday. For those staying until Saturday, we will be hosting a dinner on Friday evening to allow more time for connection.

Public media is at a crossroads. From the listening, viewing, and giving preferences of new audiences to the redefining of what it means to meet staff expectations, change is a constant. As a result, organizations can no longer approach change with a “whack-a-mole” mindset, which attempts to resolve individual challenges without addressing the organization’s collective ability to navigate change consistently. Instead, leaders and managers at all levels must embrace a more strategic approach to managing change, one that is both inclusive and effective, and one which allows leaders to be their best selves at work.

This unique, full-day session will provide:

  • Executives with a framework to assess and understand the key elements of organizational change, and then apply their learnings to one of their organization’s strategic priorities.

  • Middle managers with the skills to navigate and lead through change, while ensuring that they continue to care for themselves, so that they can be effective public media leaders for years to come.

Learning Objectives

  • Understand what change looks like in public media organizations.
  • Understand the key capabilities organizations need to successfully navigate change in the coming decade.
  • Review your organization’s (or department’s) strategic plan with a change management lens.
  • Identify which of your needs must be met, in order for you to be able to successfully lead change.

Attendance at this workshop will be capped at 125 participants.

Cost: $350 per person

The first 15 organizations to register will receive a complimentary 30-minute consultation from Brevity & Wit, following the conference.

Registration is now closed.

About the Facilitators:
This workshop is designed and facilitated by Minal Bopaiah, an author, speaker, and strategic consultant with more than 20 years of professional experience. Her areas of expertise include human-centered design, behavior change science, and the principles of diversity, equity, and inclusion as they relate to media, marketing and communications, and organization design.

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As the Founder and Principal Consultant of Brevity & Wit, Minal is passionate about designing for equity. Her work includes an organization-wide assessment and strategic plan for Evans Consulting, a human-centered management consulting firm, and working with NPR’s news managers to design a system for diversifying news sources. As a marketing strategist, she is responsible for a 1450% increase in website traffic and 50% increase in event revenues for Cook Ross, a diversity and inclusion consulting firm. Brevity & Wit’s clients also include PBS KIDS, Slate, Amnesty International, and the International Center for Research on Women, among others.


Co-facilitator Brevity & Wit Partner and Senior Consultant Jakob Wolf-Barnett has served in management roles focused on revenue generation, operations, and organizational change initiatives; he has worked with small to medium-size organizations in industries including retail, non-profit, and professional services. Throughout his career, Jakob has focused on helping organizations develop their internal structures and cultures to meet changing expectations by customers, funders/clients, and staff. In 2013, Jakob was named as the Executive Sponsor for a multi-year Diversity & Inclusion initiative while in the Chief Operating Officer role for a national non-profit organization, and so began his (continuing) education about how the principles and values of work rooted in social justice can become more realized in organizational settings. Since then, Jakob has been involved in organizational change work in a variety of roles, including supporting organizations across the private and non-profit sector in planning and launching DEI initiatives.


You will be given the option to add the Brevity & Wit workshop during your PMDMC registration. If you need to add it after you have registered, log in to our registration site to make changes to your registration. If you encounter any difficulties adding the workshop to your registration please contact us.

You may cancel your PMDMC Conference registration without penalty for a full refund until June 11th. The cost for the workshop is non-refundable, however.