Session Proposal Example

Tips on how to submit the best possible PMDMC session proposal

Struggling with how to present your proposal? Here are some examples to help guide you. The key elements to consider are attendee engagement and concrete learning goals.

Good

The Zen of KPIs: Bringing Focus to Your Organization
Does your station have a set of core metrics that everyone agrees on, covering everything your station does? Or are your goals and success metrics siloed or out of date? Join NPR’s Steve Mulder as he discusses Key Performance Indicators (KPIs) and what he’s learned while working with stations.

Why it’s good:  Addresses disruption of traditional efforts and urgent business opportunities for public media and offers a variety of perspectives and lessons learned. Is 75 words or less.

Better

The Zen of KPIs: Bringing Focus to Your Organization
Does your station have a set of core metrics that everyone agrees on, covering everything your station does? Or are your goals and success metrics siloed or out of date? NPR’s Steve Mulder will share a step-by-step process to help your station define your Key Performance Indicators (KPIs) and make sure they are grounded in your mission and strategy and aligned with all parts of your organization.

Why it’s better:  All of the above, but also adds clear learning objectives for attendees.

Best

The Zen of KPIs: Bringing Focus to Your Organization
Does your station have an overall set of core metrics? Or are your goals and metrics siloed or out of date? NPR’s Steve Mulder shares a step-by-step process to help your station define your Key Performance Indicators (KPIs), ensuring they are grounded in your mission, strategy, and all departments. Find out what he’s learned using this process with stations and at NPR, and see it come to life in small group discussions during the session.

Why it’s best:  All of the above, but also adds vision for engaging attendees and articulates tangible takeaways.